Analysis on the principle of allocation of supermarket shelves

Supermarket shelves refer to the shelves in which goods are placed in supermarkets. There are many goods in the supermarket. If the distribution is very messy, it will cause everyone's dislike. Therefore, it is necessary to reasonably configure and distribute the shelves, the layout of the shelves and the structure of the goods for the supermarket. It is very important, let's introduce the principle of the configuration of supermarket shelves.

Area allocation of goods

The area allocation of goods needs to be determined according to the positioning of the business district, the positioning of the supermarket and the commodity structure of the competitors.

Location allocation of goods

The location of the supermarket shelf determines the moving line of the customer's purchase. Only the reasonable arrangement of the shelf is arranged. The customer's action route after entering the store is distributed according to the order of purchase, and the customer's purchase time is reasonably extended. This requires us to Reasonable shelf position distribution for the needs of different commodities.

These two principles are the basic principles of supermarkets for commodity allocation and shelf arrangement. Each of these subcategories needs to be tabulated on the supermarket shelves to form a commodity layout map for the entire supermarket. This map will become late. The standard for the display of supermarket goods on the shelves, in strict accordance with this standard for the display of goods, in order to ensure the sufficiency of goods and the normal operation of the operation.